BestBuy | Lively Mobile 2
Redesigned for enhanced user appeal and functionality, the updated Lively device now includes emergency support, fall detection, and GPS tracking. It has become a vital part of Best Buy’s Lively product lineup for active aging. The visionary approach behind its design seamlessly marries functionality with aesthetics, creating a warm and friendly form that encourages user engagement and integration into daily life.
Company: Veranex
Client: BestBuy
Design Team: Victor Stivala, John Swain, Sam Millen, Dane Hart
Direction: Greg Johnson
Engineering: Dallas Erhdal, Burke Minnahan
Dissecting the Problem
Human-Centered Design approach involved visiting consumers to understand their needs, leading to the ‘Lively’ device’s redesign with user-friendly features. The device allows one-touch emergency assistance, automatic fall detection, and is waterproof, These capabilities ensure that users can swiftly access help in urgent situations, wear the device in various environments like the shower, and have peace of mind with reliable location tracking, all contributing to a seamless integration into their daily lives and enhancing their sense of independence and security.
24/7 Emergency Support
One-Touch button to reach urgent response agents for immediate assistance
Fall Detection
Automatic alert for falls connecting users to help even if they can’t press the button
GPS Tracking
Enhanced GPS technology for precise user location tracking during emergencies
User Testing | Refinement
Presenting various design iterations to a new group of users, gathering their feedback on different aspects of the design. The consensus was in favor of the smallest design with the simplest interface. This feedback was crucial in helping us narrow down our choices and focus on what mattered most to users, leading to a more refined and suer friendly final design.
Presented high-fidelity concept variations featuring diverse PCB and antenna configurations to a new user study group.
Collected comprehensive feedback on design aspects, from form factor to user interface
Study group preferences leaned towards the smallest design with the most straightforward interface
Enabled focused down-selection, aligning final design priorities with user feedback for optimal simplicity and size.
Delivering Results
User-Friendly Design
The final design is significantly sleeker, offering users a more attractive and comfortable device. Its user-friendly interface simplifies interactions, enhancing the overall user experience.
Improved Consumer Adoption
Post-launch, the redesigned device has seen a notable increase in consumer adoption rates, indicating a positive response to the improvements in aesthetics and functionality.
Improved Portability
The device’s smaller form factor and ergonomic design have significantly improved its wearability and portability, making it more appealing for daily use by seniors.
Streamlined Emergency Response
The redesigned device offers a more streamlined emergency response and interaction, with faster and more reliable connectivity and clear UI and feedback giving the user peace of mind.
Strengthened Brand Reputation
The success of this project has bolstered the brand’s reputation for innovation and commitment to user-centric design, setting a new standard in the personal alert device market.
